- Frequently Asked Questions
- FAQs : Why WhiskyInvestDirect?
- FAQs : Safety
- FAQs : Storage
- FAQs : Operational
- FAQs : About Us
- FAQs : Governance
- FAQs : Robots
- How to do it
- Fund my account
- View our tariff
- Buy whisky
- Pre-order whisky
- Validate my account
- Submit a document
- Sell my whisky
- Withdraw funds
- Use the order panel
- Monitor my orders
- Cancelling my order
- Modify account settings
- Modify my limit price
- See my trading history
- Prove my money is safe
- Cask lists and client bank statement
- Understand my statement
- In case of death
- Close my account
- Contact WhiskyInvestDirect
- Make a complaint
- Whitelist our emails
- Become a referrer
About Us FAQs
WhiskyInvestDirect Limited is company number 09068458 and is registered in England and Wales at 7th Floor, 3 Shortlands, Hammersmith, London W6 8DA. The company was incorporated in June 2014.
Our offices are in West London (UK) and we welcome callers during normal office hours. You do not need an appointment, but making one will usually save you some waiting time. Our contact details are here.
WhiskyInvestDirect was developed and incubated by Galmarley Ltd (the owner of BullionVault.com) combined with Rupert Patrick's Scotch whisky industry knowledge and experience. At its inception in 2015, the Galmarley Board kept WhiskyInvestDirect as a subsidiary while it built its reputation and refined the service.
Five years on, in July 2020, with WhiskyInvestDirect having established itself with both its clients and suppliers, the Galmarley Board decided the time was right for WhiskyInvestDirect to become an independent company. As a result, Galmarley shareholders received direct share ownership in WhiskyInvestDirect instead of through their investment in Galmarley.
WhiskyInvestDirect is a business which seeks to change the way some of the 3,000 million litres of maturing Scotch whisky is owned, stored and financed.
The intention of the service is that self-directed private investors will, for the first time, profit from owning maturing whisky, in much the same way as self-directed gold owners can profit from owning large bar gold through BullionVault.
For the Scotch whisky industry, WhiskyInvestDirect provides a modern trading platform which allows distillers, brand owners and bottlers to trade maturing stocks of malt and grain whisky in a transparent, cost-effective and efficient manner.
WhiskyInvestDirect's revenues come from a mixture of four sources:-
- Custody fees
- Interest receipts
- The difference between buying and selling prices of whisky, known as the "trading turn"
WhiskyInvestDirect started out on an exceptionally strong financial footing. We retain net tangible assets of over £2m largely invested in a trading stock of maturing whisky. We have gross operating costs of less than £600,000 per year. We are not dependent on finding subsequent VC or other external funding.
We always publish our most recent audited accounts online.
You can be confident that with its Galmarley and BullionVault connections, and with our reputation for fair dealing on the line, your investment in whisky will be properly protected and administered. We anticipate becoming an important utility for the Scotch whisky industry - one which offers our customers a unique pathway to an unusual and alternative investment, in maturing Scotch.
Co-founder & Chief Executive: Rupert Patrick
Rupert Patrick has 30 years of experience in the Scotch whisky business. He graduated in modern languages at Kings (London) and earned his MBA at Cranfield. In 1991 he joined the private whisky firm, Ian Macleod Distillers. He was a member of the Board of Directors of both Macleod’s and the subsidiary bottling company, Broxburn Bottlers.
In 2004 he joined Beam Global as Commercial Director for European Duty Free before promotion to Managing Director Global Duty Free and Emerging Markets. He moved to Diageo in 2012 where he led New Business Development in Africa, focusing on the Scotch whisky portfolio of Johnnie Walker, White Horse and Vat 69.
He left Diageo to set up WhiskyInvestDirect in July 2014. Rupert is also the founder and CEO of James Eadie Ltd, an independent Scotch whisky blender and bottler. James Eadie Ltd is a member of the Scotch Whisky Association.
Rupert is a Liveryman of the Worshipful Company of Distillers and a Keeper of the Quaich.
Co-founder & Non-Exec Director: Paul Tustain
A distinction graduate of computer science, Paul Tustain is the founder, Chairman and major shareholder of BullionVault.com.
BullionVault has 32 employees and stores over 46 tonnes of gold and 1,100 tonnes of silver for 95,000 clients worldwide, making it both one of the biggest players in the global 'alternative investments' space and a larger bullion store than most of the world’s central banks.
Under Paul’s continuous stewardship since 2003 BullionVault has won two Queen's Awards, for Innovation (2009) and for International Trade (2013), and reached a high of number 11 in the Sunday Times TopTrack - the index of Britain’s 250 largest private companies by sales.
Paul represents Galmarley’s shareholding on the WhiskyInvestDirect Board. He is not a full time WhiskyInvestDirect employee and he is not remunerated by WhiskyInvestDirect.
Non-Exec Director: Rob Procter
Rob Procter is co-founder & former CEO of Securis Investment Partners LLP — one of the world’s leading Insurance Linked Securities managers. Prior to co-founding Securis in April 2005, Rob was a Managing Director and Head of the European Insurance Research team within Equity Research at Morgan Stanley. He was responsible for developing and enhancing Morgan Stanley’s coverage of the insurance industry, a role he carried out for 8 years. Before this Rob worked in insurance research roles at Lehman Brothers and Robert Fleming (subsequently JP Morgan Chase). He holds a First Class Honours Degree in Industrial Economics with Insurance and Accounting from Nottingham University and qualified as a Fellow of the Institute of Actuaries in 1992.
Rob made a personal investment in WhiskyInvestDirect through the preference share offering on crowd-funding website Angels Den, which raised £1.55m in June 2015. Rob represents preference shareholders on the WhiskyInvestDirect Board.
Non-Exec Director: Iain Lochhead
Iain Lochhead is an Operations Director with a BSc in Chemical Engineering and an MBA from Strathclyde University. Over the course of 20 years he performed a wide variety of roles at John Dewar & Sons and Bacardi UK including Distilling Director, Whisky supply Director, Manufacturing Director and latterly Operations Director UK. Iain was a member of the Bacardi Global Operations Leadership Team.
He was Chairman of the Scotch Whisky Research Institute in 2016/17 and served on the Scotch Whisky Association’s Industry Committee from 2001 to 2019. Iain was Chairman of the Health & Safety Committee at the SWA.
He was also a member of the Management Committee of the Keepers of the Quaich and remains a Master of the Quaich.
Iain joined the Board of WhiskyInvestDirect in March 2021.
WhiskyInvestDirect's Management Team
- Robert Glynne
- COO (Chief Operating Officer)
- Antony Kime
- Commercial Director
- Justina Prytula
- Finance Director
- David Hemmings
- CTO (Chief Technology Officer)
- Maria Vengut
- Head of Customer Services
- Daniel Jay
- Marketing Director
- Johnny Stewart
- Product & Operations Director
What are WhiskyInvestDirect's strategic objectives?
WhiskyInvestDirect's objective is to create a secure market place for the trading of maturing Scotch whisky stocks that 1) creates a potentially profitable new asset class for private investors and 2) enhances the industry's profitability by reducing the high cost of capital employed.
We want to do this because :-
- We believe that Scotch whisky offers the investor a combination of asset backed protection and capital growth potential.
- We believe that Scotch whisky is a strongly branded industry with increasing global demand.
- We believe that our service will enable the industry to produce more stock to help it meet this growing demand.
- We believe that we have a strong competitive advantage derived from the re-use of existing and proven technology.