Sold Down the River? Amazon Sets Its Sights on Scotch Whisky
- Supply stock to Amazon, which acts as the retailer;
- Use Amazon Market Place as a shop window; or
- Establish a 'proprietary' storefront for your brands.
Ian Wisniewski is a freelance writer and leading authority on spirits, with a focus on Scotch whisky. Over the course of his two decades covering the industry he has published seven books, including the Classic Whisky Handbook, and has contributed to publications such as Whisky Magazine, The Times, The Malt Whisky Yearbook and Scotchwhisky.com.
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